Senior Paid Social Manager Hybrid Job in Berlin - Herd Digital

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Senior Paid Social Manager

Title: Senior Performance Marketing Manager – Paid Social

Location: Berlin – Hybrid

Salary: €65,000


Our client are a new direct-to-consumer brand, specialising in healthy and eco-friendly alternatives to energy drinks based in Berlin.

Selling direct-to-consumer in Germany & France from their online store, they are revolutionising the soft-drink industry, and already have grown from 3 to 20 employees since April 2021.

Having now sold over 2 million drinks to customers in Germany and France, they are continuing to level up their customer acquisition strategy, and are looking for a Senior Performance Marketer who is an expert in Meta & TikTok.


Senior Performance Marketing Manager Responsibilities

  • You will drive scalable new customer acquisition across Meta & TikTok. You will also identify new areas for growth in other paid marketing channels.
  • You will take ownership for the creative testing process.
  • As a data driven marketer, you will be conducting regular reports and data analysis, and communicate insights to the creative team.
  • You will be constantly collaborating with colleagues across growth, marketing, brand and creative.


Your Skills and Experience

  • You have a minimum of 2 years experience in Paid Social marketing, ideally in a DTC/e-commerce environment.
  • You are highly data driven and can demonstrate an ability to dig deeper within the company’s KPI’s to drive scalable growth.
  • You are skilled using Facebook Ads Manager & Google Analytics.


Company Benefits

  • 25 days holiday.
  • Flexible/hybrid working solutions.
  • You will take full ownership of the media buying and creative testing.


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