Job Title: Senior Paid Social Specialist

Location: Manchester (Hybrid, 2 days in office)

Salary: £45,000 – £65,000

The Company

We are working with a fast-growing performance marketing agency that specialises in building scalable paid media engines for ambitious brands.

The agency partners with high-spend, lead-generation clients, combining strong creative, clear strategy, and data-driven decision-making to deliver consistent, measurable growth. With ambitious expansion plans over the next 12–24 months, they are investing heavily in top-tier talent to fuel their next phase of growth.

The culture is built for high performers – no micromanagement, no unnecessary politics – just ownership, accountability, and results.

Roles & Responsibilities

• Build, manage, and optimise paid social campaigns across Facebook and Instagram.
• Test creative, copy, audiences, and campaign structures to continuously improve performance.
• Scale winning campaigns while maintaining efficiency and protecting lead quality.
• Analyse performance daily, identifying trends and optimisation opportunities.
• Collaborate closely with Paid Media Leads, Account Managers, and Creative teams.
• Brief and iterate on high-performing ad creative to drive stronger results.
• Stay up to date with platform updates, best practices, and policy changes.
• Contribute to broader paid media strategy and performance discussions across the team.

Your Skills & Experience

• 3-4 years’ hands-on experience managing Meta Ads (Facebook & Instagram).
• Proven track record scaling lead generation campaigns successfully.
• Strong understanding of campaign structure, bidding strategies, and attribution.
• Comfortable working deeply within performance data to inform decisions.
• Experience using analytics and attribution tools (e.g., Google Analytics, Triple Whale, Hyros or similar).
• Proactive, test-and-learn mindset with a strong focus on performance outcomes.

Company Benefits

• £45,000 base salary + uncapped performance-based bonus (OTE £65,000+).
• Hybrid working model – 2 days per week in a central Manchester office.
• Structured onboarding and tailored personal development plan.
• 26 days annual leave plus birthday off.
• Additional paid wellbeing days throughout the year.
• Extra holidays based on length of service.
• Work from Anywhere policy.
• Supportive, ambitious team culture focused on results and progression.

JOB ID: #3553193