Job Title: Comms Planning Director

Location: London (Hybrid)

Salary: £65,000 – £80,000

The Company

This is a full-service agency on a mission to do things differently. They’re building a brand-new Comms Planning function from the ground up – bringing together media, creative, and data to deliver smarter, more connected campaigns. With no silos and no politics, it’s a chance to shape strategy in a truly integrated environment.

Role & Responsibilities

• Define and lead the development of a new Comms Planning capability.
• Join up channel strategy, creative and analytics from the outset of each campaign.
• Own strategic delivery across key accounts, ensuring thinking is embedded in execution.
• Create clear frameworks and planning tools that are adopted across teams.
• Work closely with media, creative and analytics functions to guide campaign evolution.
• Support team growth by mentoring junior planners and social analysts.
• Contribute to pitch work while ensuring day-to-day planning is consistent and effective.

Your Skills & Experience

• 7+ years’ experience in comms, media or channel planning roles.
• Proven ability to lead strategy for large-scale, multi-channel campaigns.
• Deep understanding of social media’s role across the full marketing funnel.
• Skilled at simplifying complex ideas for senior stakeholders.
• Passionate about integrating creative and media thinking.
• Experienced in building planning tools, playbooks, or repeatable strategic products.
• Previous experience shaping or building a planning function is a strong advantage.

Company Benefits

• Hybrid working model – 3 days in office, with flexibility around the rest.
• Opportunity to build and lead a new strategic function from scratch.
• Collaborative, ego-free culture with genuine integration across departments.
• Real investment in planning, with the backing to build your team.
• Exposure to high-profile campaigns and a diverse client base.