CRM Manager job in Munich | €55,000 | Herd Digital

Digital Marketing Recruitment Agency

What’s your specialty? Find your dream Digital Marketing job with us.

CRM Manager

Job Title: CRM Manager

Location: Munich / Hybrid

Salary: €50,000 – €55,000

Are you a Junior CRM Manager ready to step up and have a greater influence of shaping the processes and strategies of the customer retention campaigns? Or are you already a CRM Manager, looking to continue your development at a rapidly expanding D2C e-commerce business with huge room for professional progression? If this sounds like something that would interest you, then read on…


About the Company

An exciting opportunity for a new CRM Manager has become available due to the businesses’ explosive expansion. This expansion has led to a readjustment of company structure, allowing for greater opportunities for progression into Senior CRM Manager and Team Lead positions.

The company offers complete hybrid working and while you may be asked to work from the office on rare occasion, when that is would entirely be your decision.
This role would suit someone with strong German and English (both spoken and written), and a strong background in customer relationship management, but who is still eager to continue to learn, test and grow with the company.


CRM Manager Role & Responsibilities

As a CRM Manager, you will lead Junior CRM Managers in your team to implement customer retention strategies; while working with the support of the Senior CRM Managers to design and develop these strategies. Additionally, your rule will include:

  • KPI Analysis and reporting, in conjunction with customer segmentation to create and optimise multichannel campaigns throughout the customer lifecycle.
  • Collaborating with relevant departments, such as Performance Marketing, Branding, BI and Content.
  • Create personalised communication campaigns incorporating audience segmentation.


Your Skills & Experience

While your personal and professional growth and continued learning will be supported, you will ideally have:

  • 2+ years’ experience in operational CRM, with focuses on email marketing, Customer Lifecycle optimisation *.
  • Experience setting up new CRM tools. (Emarsys experience desirable)
  • An analytical and number-driven approach, with a good working knowledge of Excel and Google Analytics and using these to make informed decisions.
  • A knowledge of working with SQL, JavaScript, HTML5 or similar, as well as feed management systems and personalisation engines (desriable).
  • Fluency in German and English (minimum B2).


What’s in it for you?

  • Dynamic and flexible working. Remote or in office working at your discretion, you are trusted to work however works best for you.
  • Comprehensive pension plan. It’s important, so it’s worth doing right.
  • 27 days holiday. The company actively encourages holidays to be used, to take the time with family, to recharge. You work at your best when you’re rested.
  • Urban Sports Club membership. Physical and mental wellbeing are two of the reasons for the company’s founding and are supported for both customers and employees.
  • Opportunities for professional progression, with the rapid expansion of the business opening up Senior CRM positions.


Not sure if this role is right for you? Email me at or give me a call, (+49)21193672477, for a chat to find out more about this position.

This listing has expired.

Got a question?

We're here to help. Check out our FAQs, send us an email or call us on 0208 629 6006.