Whether you’re looking to start your career in Digital Marketing, or looking to advance your career to the next level, this blog will give you all the answers that you need to find your dream Digital marketing job.

Career in Digital Marketing

The rate at which Digital Marketing is evolving is unbelievable, with everyday bringing new opportunities and it shows no sign of slowing down. The demand for Digital Marketers is high, with more companies moving away from conventional methods towards digital. As a result of this, companies are hiring more digital marketers. Employers are not necessarily seeking job candidates with marketing degrees or years of experience in part because they need skills that may not be taught in education just yet.

Digital Marketing Jobs

If this sounds like something you’re looking for and you’re ready to advance your digital marketing skills, you may want to start by narrowing your focus given the wide ranging aspects of Digital Marketing. Listed below are a number of different skills in Digital Marketing that you may want to focus your training on.

SEO Jobs (Search Engine Optimization Jobs)

An SEO position calls for extensive analytical, tactical and strategic skills. SEO professionals analyze, review, and implement changes to a website so they are optimized for search engines. The main responsibility is to generate traffic and drive more visitors to the website. The skills required are:

1. Knowledge of all aspects of SEO including how to drive organic traffic
2. Identifying and understanding high quality content
3. Competitor Analysis

Social Media Jobs

Social Media jobs mostly rely on social platforms like Facebook, LinkedIn, Twitter, etc. to promote the business. This involves the social sharing of images, videos and content for marketing purposes. The responsibilities include:

1. Creating a social media strategy which is inline with the company guidelines and the identity of the brand.
2. Creating high quality content for each social media network.
3. Keeping up to date with the latest industry news.

PPC Jobs (Paid Search Jobs)

Paid Search jobs are mostly responsible for managing and executing pay-per-click media and marketing strategies. By monitoring pay-per-click on search engine platforms, keyword strategies and trends daily, they can ensure the success of a campaign. The skills required are:

1. Attention to detail and excellent analytical abilities
2. Highly organised
3. Knowledge of search engine marketing

Email Marketing Jobs

Email marketing is a type of outbound marketing that consists of sending emails to customers and leads. On most occasions, the idea behind the emails is to engage with the customer or typically to advertise a product/service. Through this method brands can quickly contact target markets without a huge investment. The skills needed are:

1. Understanding of metrics (open, click through and bounce rates)
2. Niche Targeting
3. Segmentation
4. AB Testing

Finding the right Digital Marketing Job

If you can’t decide between Contract or Permanent, we have a great blog post that can help you with that.

Once you know what role you’re looking for, it’s time to start your job search. Fortunately, we can help you with this. We work with market-leading companies that offer some of the most exciting roles on the market and we provide you with support from making the perfect CV, all the way to your first day in the new office.

Whether you’re looking for your first Digital Marketing job or the next step in your Digital Marketing career , take a look at our current vacancies online now or give us a call on 0208 629 6006 if you would like to discuss your options.